Facebook Stories

Have you noticed something new at the top of your Facebook feed on your mobile phone? Facebook has introduced Facebook Stories, a new feature for Facebook but not new to the mobile web. In 2014, Snapchat introduced Snapchat Stories – compilations of images and video, strung together in a feed, rather than an individual message. […]

Facebook Reactions Explained

Facebook Reactions Explained Have you checked out Facebook Reactions? You’ve probably received a “Reaction!” Instead of the Facebook Dislike Button, Facebook recently launched an initiative to expand the Like button into various emotions or rather, “Reactions.” These emoji-styled buttons will express the following: • Love • Haha • Wow • Sad • Or Angry. Will […]

YouTube vs. Facebook Videos

When you think of posting videos of your business, which social network comes to mind? Chances are, it’s probably YouTube. With more than 1 billion users and its partnership with Google (and the company’s SEO algorithms), YouTube has become the go-to network for all videos. But, Facebook has entered the video realm, hoping to change […]

Facebook Instant Articles: Truly Social Media?

Instant Articles, a recently unveiled platform by Facebook, is hoping to provide multimedia articles directly onto its site for easy viewing/reading and sharing. This isn’t the first platform where brands or personalities can post directly onto the social networks. LinkedIn gave users the opportunity to post long-form posts and show off their expertise as “LinkedIn […]

Facebook Business Pages: Small Business and Online Stores Benefit the Most According to Survey

Facebook Business Pages Infographic

Do you have a small business? If so, do you think having a Facebook page is a waste of time? Recently, HJMT Public Relations Inc. surveyed more than 150 people on their attitudes on Facebook like pages. Of the 100+ people surveyed, we found that the majority of people like between 1 and 10 business […]

Getting Started With Social Media

If you’re looking to garner online attention for your business, Social Media is a great way to start. With millions of users worldwide, it will increase your online visibility in no time! Once you’ve determined that social media is right for your business, follow these five tips to create successful pages. Research– While there are […]

Why Men And Women Use Facebook

Facebook Men and Women Stats

With more than 1.23 billion users, Facebook has attracted the attention of both sexes. According to a recent survey conducted by Statista and Mashable, a majority of men and women use Facebook to view photos or videos. It’s always important to keep this in mind when creating Facebook posts to increase engagement. At HJMT, we’ve […]

Understanding Facebook Insights

With more than 500 million users and more than 250 million people logging in at least once a week, Facebook is a very viable marketing and advertising tool for all businesses. Facebook Insights is an important tool for businesses to use to help drive strategic marketing decisions.   The first step to becoming a Facebook […]