How Important Are Hashtags? What’s The Best Way To Use Them? When it comes to hashtags in social media, it can get quite confusing: How many do I use? When is it appropriate? Let’s start off with the purpose of … Read More
Instagram Live – Do we really need it? Before talking about if we need Instagram Live, let’s take a look at the history behind it and find out exactly what it is… First it was Snapchat, a social networking … Read More
The Do’s and Don’ts of Pitching If you’re looking for media coverage, here are some simple do’s and don’ts to follow when it comes to pitching. DO: Remember reporters are human and just trying to do their jobs … Read More
Case Study: Chamber of Horrors – Social Media Outreach When Chamber of Horrors approached HJMT, just 10 days before Halloween, they were concerned that their numbers were down and their website and social media wasn’t getting enough Return on Investment … Read More
As we become more and more globally centric, I’ve been finding that I have been conducting business with people all over the world. If you had asked me 10 years ago, if I would be doing business with someone in … Read More
A New Look for Instagram By now you’ve seen the new Instagram logo that debuted on May 11th. The general sentiment is disdain and mockery. People and the Internet are all in a huff (bring on the memes) about the … Read More
Blogs have become so prevalent in recent years that it almost feels as if they were around forever. But were they? Actually, the first blog appeared online in 1994 by a Swarthmore student, Justin Hall. His first blog was Links.net. … Read More
How to Pick the Best Images for Your Social Media Posts By Elizabeth Montoya Have you heard of the phrase, “a picture is worth a thousand words?” When paired up with text, both the photo and content are worth a … Read More
Social Media Strategies For Your Next Campaign Creating a campaign? Incorporate these essential tactics to boost your next campaign. Let us know what you think of the 4 C’s of Social Media!
What to Post on Social Media To post or not to post? This handy little infographic will make you consider what you post on your social media pages.