Tips on Raising Donations Through Social Networking Sites

Tips on Raising Donations Through Social Networking Sites

Recently, our CEO, Hilary Topper, had the opportunity to present in front of nearly 50 non-profit executives at Philanthropy Day in November 2016. Her topic centered around tips on raising donations through social networking sites.

 

Here are the valuable tips she offered the attendees:

  • Brand Ambassadors — She talked about how to find them and how to cultivate them to build a base for non-profit organization’s donor base.
  • Use Facebook For Non-Profits — The event page will help give you a forum to collect donations and offer information about your organization.
  • Peer to Peer — Take a look at New York Road Runners or other organizations where they use runners or triathletes to help raise money, while providing race entries.
  • Instagram and Twitter Campaigns — There are multiple ways to raise money on instagram and twitter. These two social sites are currently the most viable sources in addition to Facebook.
  • Targeting Bloggers — Hilary also talked about targeting bloggers to get them to help you spread the word about your organization.  She said that since 46% of the people read blogs daily, it’s an untapped source for a non profit organization.
  • Podcasting – This is also an untapped market and can help you spread your message and help you raise funds. With more than 31.8 million listeners a month, it’s worth the effort to target these podcasters!

Hilary Topper speaks around the country about this and more.  She specifically discusses how corporations and non-profit organizations can implement programs on their own to become extremely successful. For more information on booking Hilary for your next speaking engagement, call 347-696-0220 or write to info@hjmt.com.